Bruno Munari - Declinazione grafica del nome Campari (Poster)
| Author | |
|---|---|
| Publisher | Corraini Edizioni |
| ISBN | 8033532911560 |
| Idea Code |
In November 1964, as Milan’s M1 subway opened, Campari commissioned Bruno Munari to create a striking poster for passengers on this new urban transport. Designed for visibility even in motion or crowds, the poster features a continuous, billboard-style montage. On a red background, Campari’s graphic icons emerge and recompose, reflecting both the brand’s legacy and Munari’s artistic exploration of visual processes and xerography. More than an advertisement, the poster captures a historic moment and the city’s transformation.
| ills colour & bw, 70 x 50 cm, poster, |
Corraini Edizioni
